The Executive Program in Digital Marketing (EPDM is a one-year part-time experiential learning program that is uniquely practical and relevant, designed to drive powerful insights that participants can apply immediately to become better digital marketers and accelerate their careers. This weekend digital marketing program also enables participants to build and lead winning teams, solve real-world challenges, explore new opportunities, win client confidence and grow business.

There are 8 modules. You start from building a website, optimizing on search engines, marketing on free/paid channels to generating results that matter.

If you are looking for a practical and hands-on training program, then you have come to a right place.

Startups: You can save loads of money, time, and effort as the program takes care from ideation to creation to promotion to generating ROI.

Job Seekers: There is simply no alternative course that provides depth to your learning that you can demonstrate and compete even experienced professionals during job interviews.

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We have a limit to student intake. Hence, book early.

Below are the steps to follow:

• Email your resume to info@imri.in with the subject: Interested in IMRI® Experiential program
• Download & fill the application form
• Make payment by cheque, bank transfer or PayPal
• We will confirm the course start date

Our's not a batch-wise program. You can start your course within 5-6 days of making the payment.

It's a 1-to-1 program. So, it will be you and the instructor.

No.

None. Anyone from any background can join the course and complete it successfully as long as they commit enough time to do the assignments.

Yes, we encourage to build your own website, hobby or business, and directly implement the learnings and see the results in action.

It's a new kind of experiential learning – “you learn by doing". One of the major difference is that while most programs designed for 1-to-many communication, we focus on 1-to-1.

We are flexible with the timings and schedule and accommodate individuals needs.

In case you are stuck or some busy with personal things, you can come back and start from where you had left.

No missed sessions! No worries!

Without the completed tasks and assignments, this program falls apart.

• If time is the issue, then we recommend doing it in small chunks.
• If focus needs to be somewhere, then we advise you to finish and then come back.
• If too technical to grasp, then we work with you closely and in a paced manner to gain a thorough understanding.

We don't give up no matter what. We work with you every step of the way. So, you shouldn't give up either.

Yes! Upon passing this course, you will receive a certificate of completion.

Your portfolio speaks for your experience and skillsets. We work with you on making your resume impressive to handle interviews effortlessly. With a good portfolio and real results, cracking an interview is a cakewalk.

You’ll use digital marketing tools like Keyword Spy tools, Google Adwords, Google Analytics, Search Console, Google Data Studio, Google Tag Manager, Tableau, Advanced Excel, Facebook Ads Manager, Instagram, Hootsuite, Google Docs, and much more.

You’ll be exposed to various digital marketing tactics and techniques, including keyword research, competitive intelligence, copywriting, search engine marketing, content development and management, social media, advanced analytics and reporting, and more.

Digital marketing jobs are in great demand more than ever. The actual job title varies from company to company. A quick look at digital marketing job opportunities posted by the companies in top career portals reveals the following:

• Digital Marketing Manager
• Brand Manager
• Marketing Specialist
• Marketing Manager
• Brand Strategist
• Content Manager
• Content Specialist
• Content Strategist
• Content Writer
• Digital Strategist
• Video Producer
• Ad Copywriter
• Content Developer
• WordPress Administrator
• Digital Campaign Manager
• Online Media Buying
• Online Media Planning
• Landing Page Optimiser
• Paid Search Manager
• Pay-Per-Click Manager
• SEM Manager
• SEM Specialist
• SEO Manager
• SEO Specialist
• Email Marketer
• Email Marketing Strategist
• Email Operations Manager
• Corporate Communications Manager
• Marketing Communications Manager
• Marketing Communications Specialist
• Affiliate Marketing Manager
• Online Community Manager
• Social Media Manager
• Social Media Strategist