Intermediate Social Media Marketing

AI-Powered Social Media Marketing: Viral Mechanics, Algorithmic Retention & Trend Prediction

Organic social media distribution has transformed from a game of follower broadcast into a high-stakes competition for algorithmic viewer retention. Platforms like TikTok, Instagram Reels, and YouTube Shorts no longer distribute content based on social follower graphs; they deploy neural recommendation engines that evaluate millisecond-by-millisecond user interaction, watch time velocity, first-3-second retention drops, and save/share multipliers. This production-grade masterclass from IMRI equips modern marketers, growth leaders, and creative directors with the engineering frameworks and generative AI systems required to dominate short-form video and professional B2B social feeds. Practitioners master the neurobiology of attention, architect algorithmic video hooks, construct automated AI scripting pipelines, reverse-engineer recommendation feeds, scale B2B executive presence on LinkedIn via the Social Selling Index (SSI), and deploy predictive natural language processing (NLP) to detect cultural trends before they saturate the market.

8 modules 80 lessons Published

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8 modules · 80 lessons

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